DESIGN PORTFOLIO
Janette Mikity Wellness
overview
Gifted with intuition and clairvoyance, Janette has been practicing and studying the healing energy of Reiki since 2012. She came to me in late 2018 inspired and ready to create a brand around her practice. Janette leads Reiki trainings, as well as conducts private and distance healing sessions.
Janette and I first focused on creative direction in order to create a cohesive brand as the umbrella for every aspect of her business that includes Reiki sessions, Reiki training, Essential Oils, workshops and retreats.
Developing Janette’s brand came extremely naturally as I have experienced her work as a student of hers as well as have received sessions from her. She is a true Alchemist of our time, blending together nature, science and spirituality into her work as a Healer.
target market
Those with open hearts and minds who seek healing from physical, spiritual, and emotional trauma. Janette’s clients often find her when they are working through a transitional period in their life and seek direction, cleansing and grounding. The target client has some prior awareness of the healing arts such as yoga, massage, meditation, and energy healing.
DELIVERABLES
Starter Branding Package
Squarespace Web Design
Digital + Print Materials
Social Media Branding + Strategy
Inspiration for the logo comes from Janette’s meditation practices that work to unlock and activate the pineal gland, which is believed to bridge the gap between the physical and spiritual worlds. The pineal gland resembles a pinecone, which is what built the groundwork for creating this design.
